What attributes should we talk about?

You've been given an assignment abroad and plan to rent out your apartment over the summer. What should you include in your listing?

Based on Experience

Vetted industry professionals, that have experience working with these companies and others, consulted in an advisory capacity to ensure the content of this course was realistic.


This is a work of fiction. Unless otherwise indicated, all the names, characters, businesses, places, events and incidents in this course are either the product of the author's imagination or used in a fictitious manner. Any resemblance to actual persons, living or dead, or actual events is purely coincidental.

Photo by Ryan Spencer on Unsplash
What You'll Learn:

How do you answer the question "What attributes should we talk about?" – learn how Meme Mapping can help you find the answer!

Meme Mapping

Identifying recurring concepts, or memes, in a category to decide what to say about your product. First build a swipefile of competitors, then tag recurring themes. Finally overlay with performance data to spot patterns. Read More

This Course Includes:

1 Chapters

10 Sections

3 Exercises

Completed in:

18 minutes

Course curriculum

1. Meme mapping airbnb listings10

Frequently Asked Questions

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