Can we try Facebook Robyn?

You’re asked by your boss to run Robyn, Facebook’s new open-source MMM tool. Just one problem: you don’t know how to code! You decide to take on the challenge, because solving attribution would be worth it.

Based on Experience

Vetted industry professionals, that have experience working with these companies and others, consulted in an advisory capacity to ensure the content of this course was realistic.


This is a work of fiction. Unless otherwise indicated, all the names, characters, businesses, places, events and incidents in this course are either the product of the author's imagination or used in a fictitious manner. Any resemblance to actual persons, living or dead, or actual events is purely coincidental.

Photo by Lee Jeffs on Unsplash
What You'll Learn:

How do you answer the question "Can we try Facebook Robyn?" – learn how Automated MMM can help you find the answer!

Automated MMM

Marketing Mix Modeling has historically been a manual process. If you can automate it, you can bring down the cost while improving the accuracy by removing human bias. Read More

This Course Includes:

4 Chapters

51 Sections

10 Exercises

Completed in:

1 hour, 6 minutes

Course curriculum

1. New shiny object syndrome7
2. Cobbling together solutions from the internet17
3. Run Robyn, run17
4. The sexiest job of the 21st century10

Frequently Asked Questions

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